Joni Sweet
Writer & Editor
I deliver bright ideas,
engaging stories,
and pristine copy
for publications
and brands—
on deadline!
Ways to work with Joni
Journalistic writing & branded content
Joni’s favorite things to cover include travel, health, wellness, and product reviews. She also writes about complex, technical topics, like finance and medicine, and creates branded content.
Editing & content strategy
Need a freelance editor to cover a staffer who’s on leave, work through a backlog of projects, or simply bring a fresh set of eyes to your content? Joni can help! She also offers content strategy for brands and start-ups.
Joni coaches writers on ways to build a successful freelance business. She provides media training to entrepreneurs, founders, and thought leaders on how to ace interviews with reporters.
Coaching & media training
Testimonials from Joni’s clients:
“Joni was my favorite news writer to work with. She breaks down complicated concepts, conducts compassionate and compelling interviews, and has a writing style that’s simply a joy to read.”
—Whitney Akers, Former News Editor at Healthline
“Joni is a joy to work with! Every time she turns in a product review, I know it will be thorough and thoughtful, with each item tested and researched to its fullest potential. She's a great communicator throughout testing, asking questions and providing helpful updates during an often-fluid process. She also meets every deadline and delivers engaging, well-written copy on the first draft. She'd make a fantastic addition to any writing team!”
—Sara Hendricks, Former Editor at The Nessie and Former Health and Fitness Editor at Reviewed/USA Today
“Joni has been a consistent and innovative producer for me for many years. She’s one of my go-to writers who never fails to deliver quality work on time.”
—Lana Law, Editor at PlanetWare
“She's an exceptional writer, a very skilled editor, an excellent communicator, and a fantastic project manager. I really can't say enough good things about her!”
—Talia Aroshas, Former Editor at Greatist, Healthline, PsychCentral & Medical News Today